Recently I attended a Business Training type of workshop. It was specifically for women. The trainer feels that women – for many reasons – could use business training specifically for woman. She didn’t get into explanations regarding her reasons, but some that have been tossed about before are things like, some woman are challenged in business because they are mothers/wives . . . just like any working woman, time used for work is time taken away from the family so they may feel guilty. Plus . . . business is a “man’s world”. Often times women are not taken as seriously as a man. Some women have a difficult time stating their worth. Some women are inclined to help so they feel “bad” charging for their services. Those are just some reasons I’ve heard before. Perhaps one or some of them are why this workshop was strictly for women. It was a nice workshop. The woman who presented it was very fun and had a lot of good information. But, if you have taken the Nia White Belt Intensive, most of the same information was in that. If you have taken any type of certification and it was a good one, then they would have covered the same type of business information that was in this workshop. But if you have never taken anything before then it was a great one.
The first thing all the business trainings I’ve taken say is to diversify. So in the context of Nia, the idea is to not just teach Nia classes. But to do Nia Workshops, Nia retreats, Nia personal training, Nia sessions, Nia talks/webinars, in other words the idea is you have this great gift to share – don’t hold back. And for something like Nia there really is so much to it, it can’t be all shared in just the dance exercise classes. This training had to do with yoga, so she was using examples pretty much the same. You could do all the same things; classes, workshops, retreats, sessions, webinars . . . etc.
The one thing that was different about this workshop was that the steps she recommended that needed to be taken she aligned with Goddesses. So with the first step she said to “claim your power and passion with the Goddess Durga”. Which according to the first thing on the internet Durga “is the root cause of creation, preservation and annihilation”. Since, I am not going to be using Goddess in my business or my life, I didn’t take many notes that had to do with the Goddess part. But this step was also the part that was connected to finding your niche. Again, in context, there are a lot of different types of yoga so find one that is your passion. Or find something that can complement yoga and concentrate on that. With your passion you will be able to connect to people. So let’s say you love to crochet, you could have a yoga crochet class (and workshop, retreat, sessions, webinar, etc.).
The next step was to release fears and doubts (with another Goddess). And during this one we did a really great exercise. She had us speaking from a place of fears and doubts, then she had us speaking form a place of confidence. We all could really tell the difference. This was a great (and very important) reminder for me.
The next step was to create your offering (with another Goddess) and she shared ideas on that. She shared actual testimonies or information from some of her clients. Step four was marketing (with another Goddess). As you probably know there are many places to market. With social media the ways to do it are encouraging. So much of it can be free.
She shared some mistakes that people make, like no marketing or not doing enough, or boring marketing. Not diversifying, not having a plan, trying to reinvent the wheel, and trying to do it on your own and not ask for help.
Like I said, it was good. It was great if you have never heard any of it before. As you may have read before on my blog, Nia has awesome training and business is one of the 13 principles in the Nia White Belt so they cover these things. These are typical business ideas, attaching Goddesses to them, was new to me.
This workshop was just a taste of a longer more in-depth workshop. The weekend one sounded amazing and fun, but my abundance doesn’t come from Goddesses, so I wasn’t interested.
I do have other things I want to share, but this post is long enough. In another post I’ll share some things that this workshop didn’t cover but I think are good things to think about if you want to teach classes (like yoga or Nia).
If you have a certification in something did the training cover any business training? Are you familiar with any of these business ideas?