Fruit Not Fat
Posted by terrepruitt on June 19, 2010
Fruit not fat promotes swapping fruit for fat, like applesauce in place of butter or oil. Well, they have organized a swap. They will swap your food that is unhealthy for healthier options. Cool. That is definitely one way to eat better, yes? For 90 days Saturday, June 19, 2010 Fruit Not Fat will trade you better-for-you-food for your greasy chips, sodas, oil. Whatever weight you bring in, they will give you that amount back —- in other products! Send it to them or bring it to them.**
Here are some examples:
Bring: Cooking Oil leave with: applesauce
Bring: greasy potato chips or other greasy snack items leave with: Popchips
Bring: any granola with oil in the ingredient list (like Bear Naked granola) leave with: Galaxy Granola (which is cooked with applesauce)
Bring: soft drinks leave with: 100% juice
Bring: sugar snacks leave with: fruit mashups
Bring: candy bars, snack mix and cheese puff bags leave with: fresh, tasty fruit
They are also giving away three gift certificates for $250 (each) to Whole Foods. One on Saturday 06/19/10) to the person who BRINGS the biggest net weight of fat products to swap, one to the person who mails in the biggest net weight of fat products within the 90 days, and one to the person who swaps the most fat from their diet. (see their website for details)
Yes, it is somewhat of a marketing project. I think that the people that started Fruit Not Fat are out to help people swap fruit for fat and they had this great idea and they got sponsored. That is a great thing. So the sponsors want you to try their products. But so what . . . . it seems pretty win-win to me. You get to eat healthy and try new things. Sounds like a good project to me.
**San Francisco Bay Area: They will be swapping Saturday, June 19, 2010, from 10:00 am to 2:00 pm at the Whole Foods in Palo Alto.
Terre Pruitt's Blog 
suzicate said
Your area does the coolest things…I obviously don’t live where it is happening!
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terrepruitt said
Well, I don’t know that it would be worth it, but you can SEND your “junk food” in. Fat Swap Contest, 4895 W. 147th Street, Hawthorne, CA 90250 I don’t even know where Hawthorne, CA is.
I like the idea. I didn’t go to the swap, nor am I sending food in, but I AM going to try swapping some applesauce for some oil in a recipe. I know that is an old “trick” but I have never actually tried it. But I bought some applesauce this weekend.
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Angelia Sims said
That is a brilliant promotion! I would kill for that Whole Foods gift certificate. That is definitely one of my FAVORITE stores. 🙂
I am biking and trying to eat healthier these days. These ideas will be put to use. Thank you Terre!:-)
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terrepruitt said
Well you can send them food AND get food back and have a chance at the gift certificate.
Eating “better” healthier is usually not too hard because there is always room for improvement, right?
Thank YOU!
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Tristan Kampman said
Hi Terre –
Thanks for your help spreading the word on the Fat Swap. We’re so thrilled to have you and your readers on board.
Cheers,
Tristan
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terrepruitt said
Hi Tristan!
I love the idea. I hope you do a lot of swapping. I’m continuing to spread the word. Thanks for stopping by and commenting.
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niachick said
Wow…missed this one when you first posted it evidently. This is very cool! I take it this swap is only in your area? Nice stuff!!!
Jill
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